Driving exposure in industry press
OpticsPR provides a custom PR and communications service to ensure your iGaming brand is highly visible and valued by your key audiences. Our service will increase the visibility of your marketing activities, and work to improve your brand reputation by managing media communications. We work in sync with your team to understand your business, your market, and, most importantly, the audience for products on your platform.

Driving exposure in industry press
OpticsPR provides a custom PR and communications service to ensure your iGaming brand is highly visible and valued by your key audiences. Our service will increase the visibility of your marketing activities, and work to improve your brand reputation by managing media communications. We work in sync with your team to understand your business, your market, and, most importantly, the audience for products on your platform.


iGaming PR Specialists
OpticsPR specialises in B2B communications to help companies launch, expand and promote products or services. Our core specialities include:
- Public relations to enhance brand profile
- Strategic communications to deliver long-term goals
- Integrated marketing to create seamless messaging
- Social media management to drive engagement
- Webinar promotion and hosting
- Branding support for events and media interviews
iGaming PR Specialists
OpticsPR specialises in B2B communications to help companies launch, expand and promote products or services. Our core specialities include:
- Public relations to enhance brand profile
- Strategic communications to deliver long-term goals
- Integrated marketing to create seamless message
- Social media management to drive engagement
- Webinar promotion and hosting
- Branding support for events and media interviews

Our Work

Podcast





Podcast
We’ve teamed up with top podcast creators to spotlight and promote your business to engaged, loyal audiences. From strategic placements to custom shoutouts, we’re helping companies gaining recognition in the ears of the right players.

Thought Leadership

Thought Leadership
We’re helping brands position themselves as industry leaders by crafting compelling narratives, securing expert features, and amplifying their unique perspectives across high-impact media platforms. From founder stories to expert insights, we turn ideas into influence.







Events







Events
We help brands lead the conversation at the world’s top iGaming events. From identifying the right speaking opportunities to managing submissions, messaging, and on-site support, we position our clients as thought leaders on the latest trends and developments. Every appearance is crafted to align with your brand, spark meaningful conversations, and build lasting industry influence.

Webinar

Webinars
We promote webinars that position our clients as trusted experts. From concept to post-event amplification, we craft engaging virtual experiences that educate, inspire, and convert—building authority and deepening audience connections in real time.





North America

Latin America
We help brands navigate and connect with the vibrant, fast-growing markets of Latin America. Through culturally curated strategies, local partnerships, and deep market insights, we drive authentic engagement and create lasting impact across the region.











Africa
We empower brands to engage with Africa’s dynamic, rapidly evolving markets. By combining local expertise with strategic storytelling, we create authentic connections that celebrate the continent’s diversity, innovation, and cultural richness.

Europe
We help brands gain recognition across Europe’s diverse and influential markets. Through localised strategies, and a deep understanding of regional trends, we deliver campaigns that resonate, inspire, and drive meaningful results.







Connect with Will
If you’re an iGaming business looking to amplify your brand, communicate successes and promote product launches, I would be delighted to hear from you.
Will Chrimes
Founder & Head of Comms
Our Services
OpticsPR is made up of a team of experts within each of our service areas. We’re proud to have helped to grow the awareness and positive exposure of some of the world’s largest brands through the channels we know best…